Keytree: Driving Innovation for Business Value with R&D

A world leader in digital innovation, Keytree works with global brands to drive innovation as part of their digital strategy, developing new business opportunities, increasing efficiency and strengthening brand value with cutting edge tools such as Predictive Analytics, RPA (Robotics Process Automation), Machine Learning, IoT, Virtual & Augmented Reality to create never before seen, bespoke solutions. We focus on innovating for business value, working across industries and lines of business.

Keytree applies its expertise across industries from Retail, Sports, Financial Services and Fashion amongst many others.

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Predictive Analytics

Predictive analytics uses innovative data querying to advance business goals, by quickly and accurately anticipating both problems and opportunities.

The applications are endless, from retail to health, utilities to sport, finance to transport, although with endless possibilities being captured, care must be taken to ensure the data is meaningful and the questions asked of it have solid business case.

Producing useful data analytics is typically a collaborative exercise between a field of domain expert and data scientists. Keytree oils the wheels of that collaboration by helping in the building of models that will optimise and predict outcomes based on particular circumstances and by developing more accessible interfaces between users and their data, such as dashboards and visualisations.

RPA

Successful RPA solutions require close collaboration between business and technology, a focus on process design and agile delivery, and always involve a cultural dimension. These all align to Keytree’s strengths – We understand complexity and have in-depth experience of setting up Centres of Excellence to effectively govern and manage the risks inherent in RPA.

We have unparalleled process design expertise. We always start from the business problem – what is the best way for the organisation to automate a given process and generate value. We have a track record of innovation and know how to integrate RPA with Process Mining, BPM solutions.

The R&D team have an extensive Machine Learning capability and know how to combine RPA with Machine Learning for Intelligent Automation to drive further business value and work with large organisations across professional and financial services and Utilities amongst others using the very latest tools available to create RPA solutions tailored to each organisations, and customers, requirements.

“Keytree leads the way in providing innovation for business value. Our R&D team are dedicated to ensuring we are at the forefront of technological developments so we can provide our customers with the very best tools to meet their business goals in the years ahead.”

Stuart Clements – Keytree Director R&D

Machine Learning

Machine Learning enables software solutions to make predictions and decisions without being explicitly programmed to perform the task. Using the latest in Machine Learning tools the R&D team have developed state of the art image recognition technology which is helping revolutionise retail and fashion industries amongst others.

This has been integrated into our own IP – KIT a market leading Clienteling and Assisted Selling tool used in high street stores in 64 countries in over 10 languages, driving efficiency and increasing sales in an increasingly difficult retail environment. The team have also used their expertise to develop, in conjunction with SAP, a Runway app which enables audiences at fashion shows to like, love and purchase garments in real-time from their seats, which has the sense to revolutionise fashion events around the world.

Augmented & Virtual Reality

Augmented reality (AR) is an interactive experience of a real-world environment where the objects that reside in the real-world are enhanced by computer-generated perceptual information. The primary value of augmented reality is the manner in which components of the digital world blend into a person’s perception of the real world. Virtual reality (VR) is an experience taking place within simulated and immersive environments that can be similar to or completely different from the real world.

Applications of virtual reality can include entertainment (i.e. gaming) and educational purposes (i.e. medical or military training). The R&D team are working on real world use cases across Retail and Utilities amongst others to deliver an enhanced employee experience and efficiencies to the modern workforce.

IoT

IoT is all about connecting devices to the web so they can be controlled or transmit sensor information, allowing devices to connect and work in harmony. We see IoT devices and applications emerging faster than ever. Offices, manufacturing plants and homes are being built allowing all installed technology to speak to each other.

The R&D team have harnessed the potential of IoT to positively disrupt multiple industries and lines of business including Human Resources and Resource Management including Sensor Occupancy technology for our own resource booking product Matrix Booking.

Contact us to learn more about how we can help you

We are world leaders in driving innovation for business value and always happy to explore how we can help businesses become more productive, efficient and innovative.

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Some of Keytree’s major innovations providing business value

  • KIT – The smartest Clienteling and Assisted Selling tool
  • Matrix Booking – The leading resource booking tool
  • SAP Runway – Enabling audiences to interact in real time at fashion shows
  • Protecht – Tackling concussion in impact sports
  • Automated Drones – Using drones to handle warehouse stock taking and inventory management

Innovation with Keytree

  • Tackling Concussion in Impact Sports with PROTECHT

    Sports & Wellbeing Analytics (SWA), supported by Keytree and Swansea University, have designed and built an award-winning head impact management and monitoring system, PROTECHT, to better understand and prevent issues relating to concussion in impact sports. Currently in use at Ospreys Rugby and Cardiff Blues, the ground-breaking technology utilises sensors in a mouthguard to display data resulting from head impacts. This is presented in real-time, via a web application designed specifically for the project. The app translates and displays the data of each sub-concussive and concussive impact, providing instant visibility to the pitch-side medical team.

    PROTECHT is a world-first in professional sport and exemplifies the innovative use of technology in a non-traditional field to create meaningful outcomes. It clearly demonstrates how technology has a unique ability to change not only the shape of an industry for the better but improve people’s lives – a key motivation for all involved.

    The Rugby Football Union calculated that there were 21.5 concussions per 1,000 player hours in the English Premiership last season – one concussion in every six games. Concussion across all impact sports is increasingly recognised as having serious immediate and long-term medical ramifications for players. PROTECHT is already a market leader in tackling these issues and has the ability to extend the careers of sportsmen and women who play high impact sports and just as importantly protect their quality of life on retirement.

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  • Keytree helps Jaguar Land Rover develop their Retailer Systems strategy

    The Jaguar Land Rover (JLR) Customer First initiative is a global business strategy developed to ensure the continued success and recognition of the JLR brand. JLR analysed feedback from 250,000 customers in order to identify the five most important expectations that customers have. These were used to develop the Customer First Principles: transparent, personalised, make me feel special, easy to do business with and dependable.

    In late 2016, JLR introduced the Customer First Principles – a platform for the continuous improvement in all aspects of behaviours of its workforce for today and tomorrow. JLR wants to put customers at the heart of everything they do.

    The JLR Retailer network stretches far and wide, encompassing every corner of the globe. Every day, Retailer employees deal face-to-face with JLR customers to complete vehicle sales and provide essential maintenance and repair services. Therefore, any successful customer-facing initiative would need to include this critical customer touch point.

    To support its network, JLR has in place a range of applications, which are used on a daily basis by the Retailer network. These applications are used to support every aspect of the Retailer business and are instrumental in how well a Retailer can provide a good customer experience.

    To understand how these applications were performing and the level of impact they were having on the customer experience, JLR asked long-term partner and User Research specialists Keytree to conduct in-depth research into the use of these applications by those employees with a pivotal customer-facing role.

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