Cutting edge innovative implementation experience in retail

Keytree stands at the forefront of change, development and implementation experience in the retail sector, working closely with leading British and international retail brands including Greggs, Burberry, Holt Renfrew, Tommy Hilfiger, Applegreen, Body Shop, Jaguar Land Rover and Wetherspoons. We are Greggs’ Systems Integrator of choice and been integral in implementing their long-term digital transformation programme. We have built a customer portal to streamline and revamp customer experience and help drive sales at Jaguar Land Rover, and we have helped Heineken Spain revamp their entire HR system across their four Spanish factories.

As a product developer Keytree has created KIT – a digital sales tool for retail which has been implemented in retail and department stores across the world, in 11 languages, from Canada to China. KIT drives sales by harmonising the online and offline sales journey, enhancing customer experience and exemplifying Keytree experience of, and know how in, the sector.

We have created an SAP Qualified Packaged solution specifically for retail – a pre-configured solution that accelerates timescales and reduces implementation costs. It provides a comprehensive subscription-based cloud solution which reduces back office costs, increases efficiency and profitability, enhances revenue and provides a seamless customer experience. The solution is configured for the needs of any organisation selling directly to consumers.

Some of our retail clients

“Keytree expertise and support has opened up creative solutions to us that would not have been possible otherwise.”

Zoe Amarillo – Experience Venues Manager at JLR

Digitally transforming retail – why Keytree?

  • We enable organisations to scale quickly according to requirements
  • We allow organisations to respond to and communicate with modern customers in ways they now demand
  • We are at the forefront of digital retail, leading the way in Artificial Intelligence, Machine Learning and RPA
  • We take an innovative and collaborative approach resulting in a fast and demonstrable ROI
  • We are highly experienced in working with existing systems to upgrade, integrate and offer ongoing support and maintenance services to streamline and automate business processes
  • We have an accredited SAP Packaged Solution tailored specifically to retail
  • We created KIT to tackle specific challenges experienced by the modern bricks and mortar and digital retailers
  • We help harmonise the online and offline sales journeys

  • Greggs and digital transformation

    In 2015 Greggs selected Keytree as its Systems Integrator. The partnership has been highly effective, with a range of successful projects delivered to date including the SAP SuccessFactors Learning Management Module which has replaced traditional classroom-based training. Greggs now create and deliver training materials for all system releases in the programme in a straightforward and efficient way making it easier to roll out required training to its 20,000 employees.

    This approach has become embedded as a training delivery strategy across the business. The reinvention of the Greggs’ estate of stores, a key element of their digital transformation programme featured the implementation of SAP Retail, rolled out to 1,800 shops – enabling Greggs to further establish itself as one of the UK’s leading food-on-the-go retailers.

  • logo JLR crop

    Keytree supports the digitalisation of Jaguar Land Rover Experience

    Jaguar Land Rover (JLR) offers customers an exhilarating way to test drive their vehicles by providing access to JLR Experience Days – showcasing their unique capabilities.

    The paper-based booking process was outdated, so Keytree extended the JLR Experience online platform, developed and managed on the SAP Cloud Platform. The new online journey, guarantees customers get an experience that befits the JLR brand. Staff intervention is reduced during the booking phase and allows the team to focus on guests at the venue rather than monitoring calls and making.

  • Holt Renfrew

    Holt Renfrew have recently embarked on a customer digital engagement programme. At the core of this endeavour was the desire to give their in-store sales associate’s a best of breed clienteling app for product search, customer interaction and communication.

    After an extensive selection process Holt Renfrew selected Keytree In-store Technology (KIT) for this digital tool. Built on the SAP Cloud Platform and integrating into Hybris Commerce and a series of internal systems, the solution has successfully piloted and will shortly be rolled out across a large user platform with extremely positive feedback and a strong business benefits case.

  • Digital transformation at HEINEKEN

    HEINEKEN is the number one brewer in Europe with operations in over 70 markets globally – employing more than 80,000 staff. For their Spanish operations, HEINEKEN relies on a pool of fixed-term and seasonal permanent staff to fill roles during peak business periods.

    To enhance and improve the level of communication with these workers Keytree created an application that would automate all recruitment needs for a base of approximately 150 fixed-term and seasonal permanent staff (bank staff). Keytree created the ConectaT application on SAP Cloud Platform giving HR departments at the four Spanish HEINEKEN factories a more transparent view of workers including shift patterns and detail, the position and level of workers and their length of service at the company.

Bridge for Retail

Bridge for Retail by Keytree provides a comprehensive subscription based cloud solution which reduces back office costs, increases efficiency and profitability, enhances revenue and offers a seamless customer experience. We have created an integrated solution using the latest SAP products, simplified and configured for the needs of any organisation selling directly to consumers. SAP components used include S/4HANA, C/4HANA, SuccessFactors and IP developed by Keytree on the SAP Cloud Platform. As the solution is entirely cloud-based, hardware, infrastructure, hosting, software versions and upgrades are no longer a stumbling block.

Key retail requirements delivered by Bridge for Retail:

  • In-store interactions unified with e-commerce
  • End-to-end retail for walk-in consumers can be turned on if and where required
  • Our logistics processes make shop and warehouse stock accessible to 3rd party business partners to sell
  • Real-time stock visibility
  • Our IP was built specifically to drive sales, improve efficiency and provide unparalleled customer experience

Keytree developed retail template

Keytree has developed its own SAP S/4HANA 1809 Private Cloud and retail industry template based on SAP best practices – plus we have a model company for demos and POCs called Sunshine. We have created a retail solution covering core retail functionality (products, listing, allocations, merchandising distribution and POS integration).

This is the basis of the S/4HANA solution that Keytree delivered at Ireland’s leading petrol forecourt retailer, who are growing significantly in the United Kingdom and the USA. The current solution has a broad functional scope (finance, sales, purchasing, inventory, manufacturing, quality, maintenance and retail functionality) as well as deploying a number of the latest SAP innovations. Keytree is constantly evolving this template through a series of quarterly releases.

 

To find out more about Bridge for Retail contact Steve Ingram, Industry Director – Retail at steve.ingram@keytree.co.uk